Tennis wasn't always the stylish sport we know today.

In the early days of women's tennis, players stepped onto the court in long skirts, high necklines, and layers of clothing that offered plenty of coverage—but not much freedom to move. As the game became faster, tennis fashion had to keep up.

By the 1930s, shorter skirts and divided garments were appearing on the court. Over the following decades, lighter fabrics, shorter hemlines, and more practical designs gave players greater freedom while allowing them to maintain a polished look.

That balance between comfort, movement, and style is something we still look for in clothing today. At Squeem, we know that feeling comfortable in what you're wearing can make a difference in how confidently you move through your day.

Tennis fashion continued to evolve, with players embracing brighter colors, modern silhouettes, and increasingly personalized looks. Today, an outfit can become part of an athlete's identity, both on and off the court.

With the 2026 US Open beginning August 30, tennis is once again bringing sport and fashion together in New York.

So, whether it's a tennis dress on the court or a favorite outfit for a summer day, one thing hasn't changed: when clothing combines style with the freedom to move, it makes a statement.