As soon as September arrives, pumpkins seem to pop up everywhere—from coffee shops and bakeries to home décor aisles and fashion prints. But have you ever wondered how this humble squash became the ultimate symbol of fall?

Pumpkins have deep roots in American history. Indigenous peoples cultivated them for thousands of years, using them as food, medicine, and even storage containers. By the 19th century, pumpkins were woven into autumn traditions, thanks to harvest festivals and—of course—the iconic pumpkin pie at Thanksgiving tables.

The real cultural shift, though, came in the late 20th century with the rise of the pumpkin spice craze. When coffee chains introduced their seasonal lattes, pumpkins transformed from a harvest staple into a lifestyle statement. Today, September practically announces itself with the arrival of pumpkin flavors, scents, and colors everywhere.

For women especially, pumpkins symbolize more than just food—they represent comfort, community, and the joy of seasonal traditions. Whether it’s carving pumpkins with family, picking the perfect one at a patch, or savoring that first spiced latte, pumpkins remind us to celebrate life’s small rituals.

At Squeem, we admire how our fans embrace these seasonal shifts with style—layering fall fashion, enjoying cozy traditions, and making every moment their own. Pumpkins may be timeless, but the way women celebrate them each September is what makes the season so special. 🍂✨